Fyreflyz prides itself on being a young and unconventional creative company. As the company was moving into the 10th year, it was repositioning its brand, hence the business card was redesigned to be simple and direct.

The front of business card gives a quick overview of what the company does and the logo is kept centralised for it to be visible when business card is presented to receiver. It is also intended to be embossed to mimic wax seal stamp as well as to create unevenness when stacked below other cards, subtly nudging the receiver to always keep the business card on top of the stack.